Greg Reitz 

My connection to Venice: My first real skateboard was a Tony Alva.  I spent my childhood surfing and participating in junior lifeguard competitions up and down LA County beaches including Venice.  In college, I got my ear pierced on the Boardwalk (it lasted one day).  These days, I work and frequent the restaurants in and around Venice. 

What I do: I’m a Principal and Co-Founder of REthink Development, a development company focused on sustainable, LEED-certified projects. 

What inspires me: cost-effective green building strategies. 

I’m an expert in: green building.

I’ve won awards and been recognized for my work: Selected as a Green Leader by the California Real Estate Journal in 2009, a LEED Accredited Professional and an emeritus board member of the Los Angeles chapter of the U.S. Green Building Council (USGBC), Founding Chair of the Southern California Public Agencies Council for Green Building and elected to the national USGBC Green Codes Committee.

Other cool stuff I’ve done: Former Green Building Advisor for the city of Santa Monica, wherein Santa Monica went from having no LEED-certified buildings to having more per capita than any other city in the country.  Consulted for The Ambrose hotel, the first LEED for Existing Buildings hotel in the country and for the Walt Disney Company’s new 56-acre, $500 million green soundstage project.

Fun fact:  I have a degree in Cybernetics from UCLA.

What I’m doing for the hotel: I am assisting in the entitlements process and contributing to the overall design, development and green building aspects of the project.

Why I’m excited about the hotel: Because I believe it will become an essential element of this thriving community.